Headlines is an art and a science – learn from the best at The Huffington Post

Managing Editor for The Huffington, Jimmy Soni, shares his thoughts and tricks on how to do content marketing. How to create the perfect headline and make content go viral.

He says you can have 10 different ways to end up with the right one. But most frequently it’s a team effort with a small collection of people. It’s also important to test and tweak things constantly – to make sure you get the best results.

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